A recent market intelligence report that is published by Data Insights Partner on the global Plush Blankets Market makes an offering of in-depth analysis of segments and sub-segments in the regional and international Plush Blankets Market. The research also emphasizes on the impact of restraints, drivers, and macro indicators on the regional and global Plush Blankets Market over the short as well as long period of time. A detailed presentation of forecast, trends, and dollar values of global Plush Blankets Market is offered. In accordance with the report, the global Plush Blankets Market is projected to expand by healthy CAGR over the period of forecast.
Market Insight, Drivers, Restraints, Opportunity & Trends of the Market:
A blanket is a chunk of subtle cloth wide enough to envelope a significant portion of the user’s body. A plush Blanket is a variant of blanket which is rich in fabric and offers soft, long, comfortable, and warm sleeping hours. In the production of plush blankets, a thick and superior quality base of fleece fabric with the aim of generating a thick pile fabric. During the sleeping hours when the user’s body generate heat, the warmth is being circulated in between the segments of plush fibers that enables the retention of the user’s core body temperature.
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The rise in population that faces a stressful life and also tremendous work pressure at workplace calls for complete comfort and leisure during the few hours at home. Soaring transition among consumers to make use of luxurious, lustrous and lightweight blankets is providing the initial impetus to the plush blankets market.
Rapid Urbanization coupled with the changing standards of living among the millennial population is driving this market. A surge in the middle-class population across the globe especially in the developing nations is fueling the growth of this market.
The convenience associated with the utilization of plush blankets is fueling the growth of this market. They are easy to store and wash and dry. The coziness provided by these blankets and its portability is charging the growth of this market.
The propensity of consumers to opt out for binge watching or story reading in a rainy day or a wintery night associated with the use of plush blankets gives a perfect sense of pleasure to the user.
The growing concentration of the younger generation with regard to aesthetic pleasure is empowering this market. The placement of these blankets in the bed or couch enhances the outlook of the room. Further, the penetration of internet and the soaring engagement of the population is lifestyle blogging is bolstering the growth of the plush blankets market.
Finally, the thriving hospitality sector and the inclination of the consumers towards travelling and alternative patterns of living like in RVs and buses especially in the developed economies are accelerating the plush blankets market.
The tendency of microfiber shedding that is associated with the utilization of plush fibers. This is straining the plush blanket market.
Plush blankets are suitable for moderate temperatures and not at all from cold freezing temperatures which is threatening the growth of this market especially in cold countries.
Some consumers purchasing plush blankets from online stores complain over the lack of breathability of plush blankets made with fleece which is hampering the growth of this market.
Moreover, the problem associated with the difference between consumer expectations on purchasing these products from online stores and the reality of the products they receive are taking a toll on this market.
The changing climate cycle and season cycle is expected to increase and its adverse impact is expected to trouble the human population which is a lucrative opportunity for the plush blanket market.
The growing middle-class population conjoining the impact of a stressful life and its positive impact on the need for further pleasure is a good scope for this market.
The flourishing hospitality sector, commercial sector, defense and military sector, the increasing charitable association, and rapid pace of urbanization is expected to provide bankable opportunity to this market.
The North American region dominates this market at is expected to continue its domination in the forecast period. In accordance to The New Yorker’s Blog of 2018, at least 70% of Americans experience sleeping troubles at least once a week. Plush Blankets aids in putting the user to deep sleep coupled with increasing release of melatonin and serotonin and decrease in the release of stress hormones. This can be a significate factor positively affecting the market growth. The growth in urbanization and construction of larger quantities of housing complexes is expected to positively influence this market. Asia Pacific is projected to be the fastest growing market in the forecast period owing to the thriving hospitality and other end-use sector, rapid infrastructural development, and increasing investment in the end use sector.
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This market intelligence report on the global Plush Blankets Market encompasses market segments based on application, distributional channel and country.
By Application the global Plush Blankets Market has been divided into:
By Distributional Channel the global Plush Blankets Market has been divided into:
q Online Stores
q Convenience Stores
q Hypermarkets and Supermarkets
By country/region, the global Plush Blankets Market has been divided into:
q North America (the U.S., Canada),
q Latin America (Brazil, Mexico, Argentina and other countries),
q Europe (Germany, France, the U.K., Spain, Italy, Russia, and other countries),
q Asia Pacific (India, Japan, China, Australia and New Zealand and other countries),
q Middle East and Africa (GCC, South Africa, Israel and Other countries).
Profiling of Market Players:
This business intelligence report offers profiling of reputed companies that are operating in the market. Companies such as:
q Berkshire Blanket & Home Co.
q American Blanket Company
q Decora Home
q Sunbeam Products, Inc
q Plush Addict Ltd
q Robert Kaufman Co., Inc
q Shannon Fabrics Inc
q Venus Group
q The Company Store
q The Northwest Company
others have been profiled into detail so as to offer a glimpse of the market leaders. Moreover, parameters such as Plush Blankets Market related investment & spending and developments by major players of the market are tracked in this global report.
In-depth analysis of the micro and macro indicators, market trends, and forecasts of demand is offered by this business intelligence report. Furthermore, the report offers a vivid picture of the factors that are steering and restraining the growth of this market across all geographical segments. In addition to that, IGR-Growth Matrix analysis is also provided in the report so as to share insight of the investment areas that new or existing market players can take into consideration. Various analytical tools such as DRO analysis, Porter’s five forces analysis has been used in this report to present a clear picture of the market. The study focuses on the present market trends and provides market forecast from the year 2020-2028. Emerging trends that would shape the market demand in the years to come have been highlighted in this report. A competitive analysis in each of the geographical segments gives an insight into market share of the global players.
Few Recent Developments
In June 2019, Decora Home Soft – Super Plush Pattern Block Throw was introduced by Decora Home. It is a soft throw blanket perfect for snuggling and cuddling in bed, couch, park and theaters.
Hooover Ferguson Group
Hoover Ferguson group was formed in the late 2016’s and off late the company’s strategy has been on increasing its production base in the IBCs and tanks category which is exhibited by the company’s acquisition of the offshore container business of Uniteam Holding AS.
According to the Managing Director of Hoovers Ferguson Group, this acquisition will help the company to increase its offshore containers portfolio.
Qingdao LAF Packaging Co. Ltd
Qingdao LAF Packaging Co. Ltd. focuses on establishing a strong service network across the globe to cater to the increasing demand from the flexitanks market. The company operates in more than 30 countries and provides customized solutions to its clients located worldwide. Moreover, Qingdao LAF Packaging Co. Ltd. focuses on getting its products certified by numerous international associations such as the FDA, EEC, Kosher, Halal and HACCP
Ø This study offers comprehensive yet detailed analysis of the Plush Blankets Market, size of the market (US$ Mn), and Compound Annual Growth Rate (CAGR (%)) for the period of forecast: 2020-2028, taking into account 2019 as the base year
Ø It explains upcoming revenue opportunities across various market segments and attractive matrix of investment proposition for the said market
Ø This market intelligence report also offers pivotal insights about various market opportunities, restraints, drivers, competitive market strategies of leading market players, emerging market trends, and regional outlook
Ø Profiling of key market players in the world Plush Blankets Market is done by taking into account various parameters such as company strategies, distribution strategies, product portfolio, financial performance, key developments, geographical presence, and company overview
Ø The data of this report would allow management authorities and marketers of companies alike to take informed decision when it comes to launch of Type of models, government initiatives, marketing tactics and expansion, and technical up gradation
Ø The world market for Plush Blankets caters to the needs of various stakeholders pertaining to this industry, namely suppliers, manufacturers, investors, and distributors for Plush Blankets Market. The research also caters to the rising needs of consulting and research firms, financial analysts, and new market entrants
Ø Research methodologies that have been adopted for the purpose of this study have been clearly elaborated so as to facilitate better understanding of the reports
Ø Reports have been made based on the guidelines as mandated by General Data Protection Regulation
Ø Ample number of examples and case studies have been taken into consideration before coming to a conclusion
Reasons to buy:
v Identify opportunities and plan strategies by having a strong understanding of the investment opportunities in the Plush Blankets Market
v Identification of key factors driving investment opportunities in the Plush Blankets Market
v Facilitate decision-making based on strong historic and forecast data
v Position yourself to gain the maximum advantage of the industry’s growth potential
v Develop strategies based on the latest regulatory events
v Identify key partners and business development avenues
v Respond to your competitors’ business structure, strategy and prospects
v Identify key strengths and weaknesses of important market participants
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